Social Networking…Work or Obsession?

So, yesterday my baby sis and her hubby came over. 

I was on the computer. (go figure)

I was attempting to update all my social networking sites. She came over to take a look at what I was doing and asked the dreaded question… is this work?? Are you making money at this or are you just playing??

Uggggg!!!   I HATE that question.

So.. what did I tell her??

Marketing on the internet involves testing, tracking, tweaking, branding, etc…. and in order to do all this and be successful you have to learn, review, study, etc. all the different tactics available.

While Social Media is not new, each day new sites pop up and cover new ground. So, you need to be able and stay up to date with all of it.

Sometimes this research is fun… sometimes it is amusing, sometimes it can be most definately a time sucker. But IMO it is still work… and in some weird way does bring me one step closer to success.

Perhaps without that one extra visitor I would have not had that one extra sale. That one extra sale might have taken me just 15 seconds to make a quick post on someone’s blog, myspace, or twitter, or it might have taken me 4 hours to write a lengthly article and respond to a few comments. Either way.. it all helps and brings me just one step closer, right?

This is not such a difficult concept to understand… but yet when outsiders view what I am actually doing… it can be so misunderstood! grr. 

So.. her response to this…

“How does telling everyone on Twitter that you are hanging out listening to 80’s music have anything to do with anything??”

ummmm  … I have to question myself on that one too….